Rovio recently announced plans in opening Angry Birds theme parks in Haining City, China which will be the first and a possible hundreds more to open in the country. The Finnish gaming company Rovio plans a theme park in the nearby city of Haining, similar to its Angry Birds Land at Finland’s Sarkanniemi Amusement Park. Because of the success of the Angry Birds game and China as second largest market of the game after the U.S., building hundreds of Angry Birds theme parks is in consideration.
“Instead of building one massive amusement park, we’re planning to build hundreds, maybe even thousands of activity parks here in China,” says Rovio co-founder and Chief Marketing Officer Peter Vesterbacka. Last year, Rovio Entertainment Ltd’s first overseas office has opened in Shanghai which will closely work together with China on the amusement parks as well as China’s education sector.
Source: Techwire Asia